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(from Mercedes-Benz
Press Release) STUNNING NEW McLAREN P1TM IMAGES TAKEN AT THE
BAHRAIN INTERNATIONAL CIRCUIT RELEASED AHEAD OF UAE DEBUT
• Unique McLaren
P1TM design study heads to Dubai as part of Middle East tour
• Images released following an exclusive shoot of McLaren P1TM
at Bahrain International Circuit.
• McLaren P1TM aims to be the best driver’s car on both road and
track
(Manama, Bahrain, 11th
February) – Following its Middle East debut in Bahrain in January,
stunning new photographs of the McLaren P1TM, the next generation
ultimate supercar from British sports car manufacturer McLaren
Automotive, have been released ahead of its arrival in the United
Arab Emirates this week.
Designed with one aim in mind, to simply be the best driver’s car in
the world, on road and track, the McLaren P1TM is one of the
decade’s most highly anticipated cars. Inspired by Formula 1
engineering, it will offer exceptional aerodynamics, amazing
performance and bespoke design for every owner. McLaren Automotive
and Al Habtoor Motors’ executives are set to welcome VIP guests to
its UAE unveil at the Habtoor Grand Beach Resort and Spa.
The new images of the striking design study were taken at the
Bahrain International Circuit – the home of motorsport in the Middle
East. Bahrain is the Middle East base for McLaren, and is also home
of its majority shareholder, Mumtalakat.
McLaren Automotive Regional Director for the Middle East & Africa,
Mark Harrison said: “After a successful launch in Bahrain, we are
very excited to be bringing the McLaren P1™ to the United Arab
Emirates, where our retail partner, Al Habtoor Motors, has confirmed
huge interest in this unique car. This year marks our 50th year
anniversary, so it is apt that we are gearing up to launch a car
that we feel will redefine the parameters for performance, on both
circuit and road. This is why we have released these unique and
stunning images, taken at the BIC, a location absolutely fitting for
this supercar. ”
About McLaren Automotive:
McLaren Automotive is a
British manufacturer of luxury, high-performance sports cars,
located at the McLaren Technology Centre (MTC) in Woking, Surrey. In
the Middle East, the company’s regional head office is located in
Bahrain, home to the company’s principal shareholder, Mumtalakat.
The region has a network of highly qualified and experienced McLaren
retailers, located in the Kingdom’s of Bahrain and Saudi Arabia,
Kuwait, Qatar and the United Arab Emirates.
Following the company’s global launch in 2010, McLaren Automotive
launched the groundbreaking 12C and 12C Spider and, in keeping with
its plan to introduce a new model each year, recently unveiled the
McLaren P1 at the Paris Motor Show. The brand continues to expand,
operating through a dedicated global network of retailers in every
major automotive market.
McLaren Automotive Partners
To support the
development, engineering and manufacture of its range of innovative
and highly acclaimed sports cars, McLaren Automotive has partnered
with world leading companies to provide specialist expertise and
technology. These include Akebono, AkzoNobel, ExxonMobil, Pirelli,
SAP and TAG Heuer.
Designed for the track; Developed
for the road
The connection between
Formula 1 and road cars at McLaren is a natural process of
experience, knowledge, principles and process transfer. Through the
integration of 50 years of Formula 1 racing expertise and knowledge,
and 20 years of heritage in producing landmark sports cars, McLaren
Automotive designs, develops and builds the technologically
advanced, groundbreaking and no compromise 12C and 12C Spider.
McLaren has pioneered the use of carbon fibre in vehicle production
over the past 30 years, and since introducing a carbon chassis into
racing and road cars with the 1981 McLaren MP4/1 and 1993 McLaren F1
respectively, McLaren has not built a car without a carbon fibre
chassis.
