2004 Jaguar Concept Eight
CONCEPT EIGHT DESIGN PHILOSOPHY
“We now have a car with more space in it 
        than any Jaguar ever built, so we thought we’d have a bit of fun and 
        conceptualise something that was about space and luxury and pampering.”
        
        
        Ian Callum, Director of Design, Jaguar Cars 
        
        “The materials we are using, the way we have reshaped the interior, the 
        atmosphere we are trying to create – these are all pointers to how 
        Jaguars should look and feel.” 
        
        Julian Thomson, Chief of Advanced Design, Jaguar Cars 
        
        Ian Callum’s design department went through a long period of discussion 
        and debate before work began on the Concept Eight. A great many ideas 
        were discussed and discarded before the creative team settled on two key 
        themes – comfort and indulgence. The large, cossetting, individual rear 
        seats are perhaps the best example of that indulgence, for they 
        represent a move away from a conventional bench-type seat. Ian Callum 
        explains the significance: 
        
        “You could describe the Concept Eight as quite a selfish car. Just look 
        at those rear seats. They’ve been split so that you can only carry two 
        people… but they will be looked after very well.” 
        
        The Concept Eight’s exterior appearance has also been given considerable 
        thought – and nowhere is that more apparent than its roof. The 
        lightweight aluminium skin that stretches across the car’s upper surface 
        has been replaced with a single, full-length piece of darkened glass to 
        provide an even greater feeling of spaciousness within. Around the edges 
        of the glass panel a strip of LED lighting provides an ambient red glow 
        that equates with the mood lighting that you might find in a fashionable 
        bar. 
        
        “That warm red glow will be visible from the roof as well as from the 
        centre console and under the front seats,” explains Ian Callum. “This 
        sort of effect is something I would love to use on production cars in 
        the future. The way people have employed these lighting techniques in 
        other modern venues – uplighting, diffused lighting and so on – that is 
        something I would like to have in our cars. And why red? Because it is a 
        bit cheeky…” 
        
        Other exterior developments on the Concept Eight include brand new 
        21-inch five-spoke alloy wheels created especially for the project. 
        Behind the front wheels sit chrome gills which aid engine cooling and 
        also improve aerodynamic flow to the rear of the car. New chrome exhaust 
        pipe finishers give the Concept Eight a purposeful appearance from the 
        rear while a one-off metallic paint colour, Purple Haze – a blend of 
        lush cherry and deep black – will show hints of both colours under 
        changing light conditions. 
THE CONCEPT EIGHT’S INTERIOR



