2005 Maybach Wellendorf Individualisation
(from DaimlerChrysler
Press Release) Maybach is displaying a high-end Maybach 57
Saloon featuring a luxurious interior appointed with solid
white-gold inlays and precious stones at Baselworld, the world's
premier watch and jewellery show (March 31 to April 7). The "Wellendorff
Individualisation", as it is called, offers particularly discerning
owners the opportunity to further refine the Maybach interior
according to their own individual tastes. The German luxury car
brand unveiled the new individualisation concept for the first time
at this year's Geneva Motor Show in the form of a chauffeur-driven
Maybach 62 Saloon embellished in yellow gold.
This latest stage of the successful Maybach individualisation
strategy is based on close col-laboration with the renowned German
jeweller Wellendorff, whose artisans meticulously handcraft the
unique decorative inlays. The new options range from exquisite
decorative trim strips embedded in the interior wood trim to
monograms and individual coats of arms picked out in gold and
diamonds.