Audi has released two new exclusive editions for the A1 and the A1 Sportback. Their names are the A1 amplified red and the A1 amplified white, and they are being launched on the market now.

The new edition models are based on the Ambition line, which is available for all engine versions of both models. The models combine exclusive optional features from Audi, quattro GmbH and Audi Genuine Accessories. In the amplified red line, the body is painted in Misano Red pearl effect, while the amplified white is painted in Glacier White metallic. Both lines are available in three different equipment levels that build on each other.

The first level is known as amplified. On this model, high-gloss black is applied to the roof line, S line roof spoiler, exterior mirror housings and single-frame grille. The exterior is further accentuated by 17-inch alloy wheels in five-arm design with black inserts and a matt, transparent film for the engine hood, roof and rear hatch. Eye-catching features inside the car include air vent sleeves in the body color, black sport seats with stitching in Parade Red (amplified red) or Rock Gray (amplified white) and floor mats with piping in matching colors.

The second level of the two edition models is called amplified plus. Its interior is upgraded by a black headliner, an LED interior light package and a color coordinated ignition key. The interior is further customized by the center console and interior mirror housing, which are both painted in the body color. Stainless steel caps for the pedals and foot rest underscore the car's sporty character. The exterior has sporty add-on parts from the aerodynamics competition kit, painted the same color as the body, and LED taillights. A special feature is the high-gloss black diffuser insert that integrates two matt black tailpipes on the left side (one tailpipe for engines up to 77 kW).

The third level, amplified advanced, is reserved for A1 models with over 90 kW of engine power. This represents the pinnacle of the sporty edition models. In addition to the equipment features offered for the amplified and amplified plus levels, this version offers the interior features of the S line sport package. In this package, Audi installs S sport seats with black upholstery in Silk Nappa leather and contrasting stitching in Parade Red or Dark Silver. The seat back shells painted in high-gloss Misano Red or Glacier White are the absolute highlight. A matching finish on the floor mats rounds out the color concept. Dark tinted glass at the rear offers privacy. The add-on parts from the aerodynamics competition kit and the large roof wing are both painted in high-gloss black. Xenon plus headlights and matt black 18-inch wheels in five-arm “Rotor” design emphasize the dynamic character of the A1 amplified advanced special edition model.

The A1 amplified red edition models are available now, and the amplified white versions will follow shortly. Prices start at €1,990, while the two higher levels are priced at €3,990 and €6,990.